Lobster Experience

Step into another sphere

Dreamlike, individually designed, owner-managed, chain-independent premium luxury tourist products are like treasures: beautiful, valuable, rare, unique and difficult to find - real hidden champions!

How do you track them down? And more importantly, how do you make them known?

Once there was only a vague vision of a unique premium luxury travel network where providers (hotels, airlines, cruiselines, DMCs and others), journalists, bloggers, tour operators, travel agencies and journalists meet the who's who of the industry. The desire for sales, PR, industry events and marketing for this niche market from a single source was born.

Since 2007, Lobster Experience offers you exactly that!

What can we do for you?

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What our partners say

Our Services

Lobster Experience was born from the vision of a unique premium tourism network that brings together providers, journalists, bloggers, tour operators and travel agencies who belong to the Who's Who of the luxury travel industry. And also from the desire to offer sales, PR, marketing, consulting and brilliant industry events for this niche market from a single source, to turn luxury tourism upside down with innovative ideas and to always provide our partners with real added value.

We never stop discovering new things and we climb new mountains in a creative and sometimes crazy way to expand and strengthen our leading position in the market. We climb to the top by constantly finding new ways in distribution. Benefit from our spirit of discovery and invention - together with us you can achieve top performance!



As experts in luxury tourism products, we combine creative approaches based on our many years of experience and curiosity for new things with traditional sales and marketing tools that work. We lead a professional, efficient, enthusiastic, creative and reliable team.

Lobster Experience is the leading luxury agency in the German-speaking, Central and Eastern European markets. No other company can offer this sales strength. In order to secure the right market share for your product, we regularly monitor and analyze our strategy according to your goals. We have built up a strong and extensive network in the travel industry, which values Lobster Experience as a reliable business partner. Be a part of it! Learn more ›

Travel agencies and tour operators

The B2B market is our core business. Those who sell luxury know about the special rules of sales and marketing, because luxury does not sell according to the standards of mass products. We offer our partners - the travel agencies and travel partners - innovative sales concepts and presentation possibilities as well as attention-strong event formats, in order to place their products correctly. Learn more ›


The way people communicate with others, view or listen to content, search for information, shop and participate in the digital world is constantly changing. Information is directly available to almost everyone, anywhere in the world. The digital world also offers us countless new opportunities for growth, development and transformation. This also increases the need for communication.

The goal of Lobster Communications is not only to intensify communication for our partners. We even go one step further: we help you transform your business and build your personal luxury network! Learn more ›